Careers at CAP

The Marketing Communications Specialist reports to the AVP, Marketing & Corporate Communications. This position develops and executes integrated marketing campaigns to promote the CAP enterprise and its products and services, with an emphasis on project management, content proofing, process development, and project tracking. Works collaboratively with Corporate Communications team members and cross-departmental client stakeholders to implement marketing campaigns across a variety of media to ensure effective target audience engagement and consistent favorable corporate branding.

Essential Duties and Responsibilities

• Spearhead production of marketing communication initiatives and materials, including but not limited to direct mail, brochures, sales sheets, fact sheets, website copy, email campaigns, promotional items, educational assets/promotional articles, etc.
• Work with internal clients to develop and implement project timelines for ad hoc and recurring projects according to the marketing calendar to ensure successful project completion.
• Serve as liaison between Corporate Communications, vendors, and internal clients for consultation, content finalization, and delivery of marketing materials.
• Facilitate the development and implementation of CAP corporate communications activities, such as the annual report, monthly newsletter, and press releases.
• Provide and track medical society and affinity partner group monthly content placements and other marketing deliverables as outlined in annual agreements.
• Oversee all print and digital ad placements and associated deadlines, budget, and invoices.
• Implement promotional campaigns to support CAP sales units – with an emphasis on direct mail production, management, and fulfillment.
• Track inventory of marketing materials as needed to ensure the most up-to-date information and content.
• Work with vendor services as appropriate, collect project estimates, and communicate project details through to completion.
• Provide regular marketing campaign analysis and tracking.
• Draft copy for various marketing materials, including but not limited to flyers, letters, emails, etc.
• Ensure that all marketing activities are aligned with corporate brand standards.
• Cross train on and assist with/implement CAP email marketing and social media creation and distribution.
• Cross train on online education program development and implementation.
• Perform other responsibilities as assigned.

Education and/or Experience

• Bachelor’s degree in English, Journalism, Communications, Public Relations, Marketing, or related field preferred.
• Four years communications/marketing experience with a corporation, nonprofit agency, public relations firm, or equivalent combination of education and experience.
• Experience in healthcare, insurance, banking, or finance strongly preferred.

Other Skills and Abilities

• Excellent organizational, project management, and time management skills.
• Excellent grammar, proofreading, and editing skills.
• Knowledge of print and digital marketing concepts.
• Familiar with direct mail formats and processes.
• Ability to manage and check comprehensive data lists.
• Knowledge of graphic design principles, printing, and production methods.
• Ability to manage cross-departmental marketing initiatives, spearheading internal client planning, scheduling, implementation, and tracking activities.
• Ability to manage multiple projects and assignments with impeccable attention to detail.
• Ability to take initiative and anticipate client and project needs.
• Ability to interface with all levels of staff.
• Knowledge of Microsoft Office a must. 

Salary Range: $67,700 - $90,000/year 

Forward cover letter and resume to HR@CAPphysicians.com 

Know anyone interested in this position? Refer them to capphysicians.com/about-us/our-company/careers#mark-comm-specialist.

The Practice Management Coordinator supports the CAP practice management and membership programs teams in performing customer service and departmental administrative functions to meet the needs of external and internal customers: CAP member physicians and office staff, CAP practice management (CAPAdvantage) vendors, and CAP staff members. The position reports directly to the Vice President of Membership Programs and functionally to the Assistant Vice President of Practice Management Services.

Essential Duties and Responsibilities:

• Serve as liaison with internal departments to communicate updates on new and current membership and practice management support programs.
• Work with VP of Membership Programs to audit vendor contracts and schedule and monitor renewal timelines to ensure all contracts are current.
• Monitor and regularly update the CAP Marketplace, CAP’s comprehensive online vendor support roster.
• Gather member usage reports from program vendors and enter data into Salesforce and CAP database.
• Participate in meetings with current and potential practice management vendors.
• Work with IT to coordinate the development of new reports to track/analyze program performance as directed by the VP of Membership Programs and AVP of Practice Management Services.
• Provide customer service to assist physician members and practice staff; transfer calls to appropriate departments as needed.
• Provide practice management support within scope of knowledge and authority to physician members and practice staff.
• Manage inventory of marketing materials and work with Corporate Communications.
• Work with Corporate Communications and practice management vendors to collect testimonials from satisfied members using various products and services.
• Assist with coordination of monthly newsletter articles to gather information as needed and ensure timely submission.
• Provide support for in-person educational presentations, on-demand programs, and webinars; assist with registration and attendance details and provide participants with answers to questions and certificates of completion when needed.
• Assist membership development with prospective member presentations and community events.
• Schedule meetings with new CAP physician members/administrators to introduce CAP’s wide variety of membership programs, benefits, and practice management services.
• Perform other duties as necessary.

Education and/or Experience:

• High school diploma or GED, college degree preferred
• 2 years’ experience in clinic operations including practice operations, financials, compliance, HR and facilities management or equivalent combination of education and experience
• General knowledge of medical clinic policies and procedures, medical terminology and insurance practices, CPT and ICD-10 coding
• Knowledge of managed care, Medicare, and Medicaid guidelines

Starting Salary Range: $53,000 - $65,000 Annually

Forward cover letter and resume to HR@CAPphysicians.com

Know anyone interested in this position? Refer them to capphysicians.com/about-us/our-company/careers#prac-mgmt-coord.